Sunday, April 28, 2013

Millennial (Y) Generation

The Internet has a power to influence, connect, and mobilize the population. Technological advances are no longer shocking but simply expected.  Today’s society has different expectations for all types of relationships. Relationships are now different because the tools used to maintain peer to peer connections have undergone a vast alteration. The primary focus is on the Internet and, with that, the development of social media. Social media are a web-based technology that transforms how people communicate by enhancing interactive conversations.

 Mark Zuckerberg, the founder of Facebook, said, 
More than 175 million people use Facebook. If it were a country, it would be the sixth most populated country in the world.
Facebook has the ability to bring people together in a wide variety of ways.  People are now accessing social media from mobile devices and laptops making it a commonality in everyday life. 
Social media platforms as Facebook brings bad habits
Social media is continuing to grow exponentially based on the wants of the people nowadays. Social media users are Generation Y, also referred to as the ‘net generation,’ who have grown up understanding the power of the Internet. Generation Y is unconsciously addicted to social media and as a result they feel constant pressure to be connected with their peers through maintaining a connection with technology such as smartphones, laptops, and tablets. The internet and social media are a new kind of fluency, it’s like an acquired language. Social media has their own language, culture norms, and sensibilities. Those who practice the skill are naturally going to adapt to it and will use it in their daily routine.
It’s sad how we the millennial (birth dates from the early 1980s to the early 2000s) are considered to be apathetic, disinterested, tuned out, and selfish. From the Clinton Global Initiative University, 75% of students are likely addicted to social media. It is said that the millennials are regularly drawn to their cell phone. As mobile natives, it is said that we recognize mobile phones as more than just phone calls because it enables texting between friends or even tweeting. Millennials are viewed as social media obsessed. I mean who isn't ? It’s hard not to be in the world we live in today. Everything is related to social media. But, some do live for their “likes” and status updates.

The new digital age has brought about extraordinary developments in technology have altered the world. Yes, technology does play an important role in our day to day lives which is what makes generation Y’s view of the social world different to others. They haven’t lived in a world without it! Generation Y has the need to stay plugged into social media platforms. Young people may describe their phone as a part of themselves and wouldn't be able to function without it. Technology has become integrated in our culture.


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